Many many times have i spent hours cutting out delicate letters with my scalpul and still have never been able to get them looking so perfect and beautifuly done like this. the scale of them being so small to me really shows the craft and time that has gone into producing the letters.
i really love pop out books, im a big kid i know but i really like to play with books and being able to pull out bits and open little windows!
This was an advert for MTV, its pretty amazing, it lookes like a random outburst of sound, sound as an image! http://www.jvallee.com there is a short video on their website on how they put this piece together.